January 19th, 2012

Top Tips For Blogging Success For A Work At Home Mum In An Online Marketing Business


If You’re A Work At Home Mum Like I Am – I Hope My Blogging Tips Will Help You

If you’re a work at home mum running an online marketing business, you need to understand the importance of blogging. Anyone can write a blog, but not just anyone can write a blog that will be pulling in the viewers and gaining you those much needed hits and ultimately leading to sales.  It’s a crucial element to running a successful business. So, what can be done? Let me share with you a few hints which will help bring your blogging alive and kickstart your online presence.

If You’re A Work At Home Mum – Be Interesting

Now, for some this might seem to be a no-brainer, but you’d be surprised and like I’m sure you all do, I too read countless blogs and some of them don’t really inspire me.

Sometimes we get caught up in trying to post as many blogs as possible and then we lose that crucial spark. A boring blog post is a wasted blog post, but creating something fresh, new and informative is the perfect opportunity to attract much-needed traffic to your site. Think about what you’d like to read yourself and you can’t go far wrong.

It’s all about reputation, and the only way you can achieve status as an expert in your field is to demonstrate that. Create first-rate content offering solutions, ideas and more and your readers will be hooked and engaged, exactly what you need.

If You’re A Work At Home Mum – Be Regular

I would suggest the ideal situation is to post on the same day (or days) each week, preferably at the same time. If you’re setting yourself into a timetable to write the posts then more than likely your readers will come to expect them and if they know some new exciting content is on its way on a Tuesday at 10 am, then perhaps they’ll head over to your site to check around that time, or they’ll open their RSS Feeds at some point too.

If you’re still a fledgling site then you’ll be wanting to post as much as possible, but don’t flood your readers. There’s a fine line here, you don’t want to be posting endless dreary content but then at the same time if your posts are sporadic and half-hearted then you risk alienating readers too. It’s up to you to establish what’s appropriate, but just strike up a rhythm, and see what works best for you and your viewers. Every other day is a great place to start.

If You’re A Work At Home Mum – Be Savvy

I cannot emphasise enough just how crucial keywords are to your articles and posts. A few minutes of efficient, useful keyword research can plug you into the massive traffic arriving through search engines, and furthermore, it’s not just limited to your new posts.

Think about it, if you’re using appropriate keywords in all your posts, then there’s a real likelihood that a casual browser on Google, Yahoo, Bing or any of the other search engines might just stumble across your article. If they like it, then maybe they’ll hit that crucial subscribe button. After all, what’s the harm in trying? A small amount of effort can reap huge rewards over a long period of time if you get this right.

If You’re A Work At Home Mum – Be Vocal

Nobody wants their blog to just be one in a sea of other blogs, so you need to make yours stand out from the crowd. High quality articles goes some way, but it’s up to you to use your Facebook page, your Twitter account, YouTube and other social media to really get yourself heard. If you can make interesting comments on other peoples’ content too then again it will raise your profile. I’m not talking about you hijacking a post with blatant spam linking to your own page. Be a real person, make some insightful comment and perhaps somebody will have the presence to click on you and have a look around.

Like it or loathe it, online you’re always presenting yourself, and there’s no reason why you shouldn’t harness this power to your own advantage as a business.

If You’re A Work At Home Mum – So What Now?

Blogging, as we know, is a perfect way to demonstrate your talents in your field, so persevere with it. If you’re a work at home mum running your own online marketing business then it’s crucial you understand the importance of getting your blogging right and hopefully, these tips will help you on your way. Remember these tips each time you’re writing and you’ll start seeing results in no time. I wish you success.

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