Archive for the ‘Marketing Strategies and Training’ Category

 

July 17th, 2012

Viral Marketing Unlocks the Portal for Generating Revenue


Did you know that viral marketing is an integral part of your online marketing strategy? If you didn’t, you will now once I share more about how to use it.

Viral means that you are making it spread, just as we say about illness or infections. No pun intended! So, to market in a viral sense means that you are marketing it in a way that causes YOUR message to spread and be heard. So, what does that mean in the grander scheme of things?

viral marketing

viral marketing with RSS Feeds

Most Popular Methods of Viral Marketing?

Now that you have a better idea of what viral marketing is, you need to know which methods of viral marketing are the best around.

These days, video works great, and that is because people love to be entertained. Between videos and photo, there is plenty to keep people laughing and educated for a really long time!

In fact, if you are running social media to promote your brand, then you will absolutely love the concept of viral marketing if you aren’t familiar with it already. With social media you can do this very thing, where you can use video and photos to keep people informed and entertained.

There is no end to what you can do to market your brand when you go viral, and that is why I am using the Empower Network blogging platform to spread the word by blogging, and using video to teach and keep the attention of those who stop by to read.

Whether you are marketing your network marketing business or your affiliate network, you need to invest in marketing online to put yourself in front of as many prospects as possible. Make sense?

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viral marketing equals great video

Using Music Videos in Viral Marketing to Promote A Special Offer!

So, have you ever wondered what can help you to get going faster than ever with your business? You should know that music videos are a great way to help you promote your special offer.

This can be useful whether you have a brick and mortar business or for your network or affiliate marketing business. Video is engaging to people, and if you can find a music video to coincide with your offer by all means DO IT!

Keep in mind that You Tube is a great platform to use for posting your videos however you want to make sure that your video can be seen in as many places as possible right?

Sometimes, You Tube isn't enough, so it pays to look into video blasting software. There are some programs available that can help you blast it out to as many as 90 video sites at the same time. Isn't that a powerful way to market? Make sure that you have it posted in Facebook, Twitter, Linked In, and anywhere else you can put it, because it's all about getting in front of people and making that connection!

viral marketing

viral marketing is great with forums!

Use Email Campaigns to Boost Viral Marketing Campaigns

Now that you know how to use video to make your viral marketing campaign interesting and attractive, what about promoting it through email campaigns?

It has been said that email campaigns are best run with auto responders, and with that in mind, it doesn't hurt to use video in your email campaigns.

You can use a program like Constant Contact, Get Response, or even Aweber to make it happen. Isn't that the key to getting the message out?

People check email daily, especially if they are trying to build an online business to prospect others into, so use this tool as much as possible.

Are you ready to grow your business and turn it into a real opportunity? If so, then I can help you. All you need to do to get the right training for your MLM or for your business is to CLICK HERE and you will be directed to more information on viral marketing!

How To Become An Alpha Male.
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July 9th, 2012

Keyword Tool | What it is and Why Using the Wrong One Could Hurt Your Chances of Ranking!


If you have never heard of a keyword tool then you probably are wondering what in the world I am talking about right?

A great keyword tool can in fact save you tons of time and help you tremendously when you are working hard at targeting the right keywords for your niche market. I am going to share with you how you can find the right keywords to use in your blog to attract the right prospects for your business every single time!

keyword tool

keyword tool

What is a Keyword Tool and Where in the World do I Find One?

What is a keyword tool anyhow?

Ah, it’s the tool that you can use online to help you find the best keywords that will not only target those you wish to prospect, but it will help you find those keywords that are high ranking and low competition. This means that you can find keywords that people are looking for, but they are not being overused by bloggers.

Another way of saying this is that you want to rank on Google, and find the keywords that are not being used as much, or in other words those keywords that are not high competition to rank for.

So, where do you find such a keyword tool?

Google has one that you can use for free, and it’s part of AdWords. This means that these are words or phrases that are frequently being searched within Google, and being used for the purpose of advertising.

With that in mind, this tool is free and it breaks down every keyword according to what is low, medium, and high competition. The Google keyword tool is also going to tell you how often these keywords are being search daily, monthly, and how often on a global and local search engine.

Make sense?

There are other tools that you can use that are a bit more involved, including:

-Marke

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t Samurai
-SECockpit
-Keyword Canine
-And Bing keyword tool

With so many options it is no surprise that bloggers are able to find what they need, but it can be overwhelming am I right?

keyword tool

keyword tool

Buy a Keyword Tool that Won’t Break Your Budget

I have found that one of the most frustrating things for new marketers is that they don’t have a lot to invest in tools outside of their blog, and it’s perfectly okay if you cannot pay for a new tool for keyword research.

Focus on using what is free first until you get some traffic then you can start re-investing back into your business. Make sense? Don’t stress out, after all it’s counterproductive!

Instead, just focus on producing great content. Okay?

keyword tool

keyword tool

Be Smart When Using the Keyword Tool

Now that you know where you can find a great, free keyword tool and how you need to go about using it, why not just focus on writing great content and getting some traffic directed to your blog?

You don’t need to worry about anything else other than driving traffic to your authority site, and rest assured that if you do, you will have NO regrets.

You will be making plenty in time to buy any other tools you need, and then you can work at doubling what you have done so far. Make sense?

Are you ready to learn more about blogging to promote your small business, network marketing business, or even your website?

You can CLICK HERE to learn more about how to create a professional blog, and how to use the right keyword tool every time to attract more prospects to your blog and earn a great income!

Pick3sniper – New!
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June 22nd, 2012

Leadership For Success – 5 Daily Actions To Take


Leadership For Success In Your Business

 

If you’re new to running your own business then you’ll want to develop leadership for success in whatever it is you are selling or promoting. Leadership is a key element to the successful running of any business and listed below are 5 very important techniques that many of the successful leaders in industry use every day.

“Why does my business need leadership for success?”

Because in order to be successful in a variety of businesses, you have to position yourself as a leader and expert in your field. People want to follow people that are successful – people they see as leaders and people that really are experts in their field. And when they get to know, like and trust you, they will buy off you.  It’s as simple as that. Most businesses need great leadership for success.

So what ARE the 5 DAILY actions that successful leaders take?

1. Daily Visualisation And Meditation Of Your Goals

Did you know that you have the power to influence your subconscious mind? Did you also know that your conscious mind is tiny compared to your massive subconscious mind?

You need to work out your goals and they have to be very specific.  You can’t just say you want to be successful in business.  You have to define what that success is and what it looks like.  To give you an idea, it could be a goal of earning $10,000 per month by a certain date. You can’t just say that you want to earn lots of money – that’s not going to work on your subconscious mind.  You have to work out the specifics of what you want to achieve and dates by which you want to achieve your goals.

I recommend you put your goals into a list and visualise them each day. Say them out loud so that your subconscious mind can start to find ways to deliver solutions to you to enable you to achieve those goals. You’ll find that in time, the more obsessed you become with something, the more likely it is to happen. Think back to things in your life that you’ve wanted so badly, that they’ve eventually happened for you.  You made them happen.

2. Income Producing Activities

You have to be disciplined to do the things in your business that are going to make you money.  You must market your busin

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ess daily or you simply won’t get any leads or customers. That could be placing adverts on the Internet, writing a blog post,  interacting with your customers through social media, email or by speaking to them.  Imagine if you had a shop on a high street, are you just going to rely on passing trade to come into your store or are you going to proactively market it?  Without customers, you have no business. Same applies online.

3. Mastermind With Other Leaders

Make sure you mastermind with as many successful leaders or mentors in your industry as possible. Can you access live calls, conference calls, trainings or webinars? You’ll find that the more you can mix with other leaders who are like-minded and positive, their influence on you will have a dramatic effect.

As time goes by, the more you immerse and surround yourself in the company of other leaders, you’ll start to speak their language and your transition to becoming a leader will be much easier.

4. Cultivate The Expectation Of Leadership For Success

Don’t wait to HAVE what other leaders have before you DO what other leaders do so you can BE what other leaders are.  Do it the other way around.  BE the leader, DO what leaders do and you will HAVE what leaders have.  So have belief in yourself and create that vital leadership for success, the life-blood of any business.

5. Personal Development

Never miss an opportunity for daily personal development or training. Always be a student and increase your knowledge and expertise. You can read books, listen to audio, do training courses and best of all, attend live events  Try and learn something new every day. If you’re not learning, you’re standing still.

I was taught the importance of these 5 daily actions from my mentor Jay Kubassek, Co-Founder of SFM & DEA – top leader in Internet marketing and entrepreneurial education. I spent quite a bit of time with him at the first PRO-U PEAK Mastermind event in Costa Rica. Click here to view a video of us chatting.  David Wood, Co-Founder of the Empower Network was also there and he and I had a really interesting chat one afternoon.

 

Here, take a look at David and I chatting by the pool……..

Lindsey Meets David Wood in Costa Rica

Lindsey Meets David Wood in Costa Rica

 

Can  you imagine the effect meeting these top two leaders had on me? It was awesome!

So there you have it. If you get into daily habits of doing these 5 things, you’ll soon realise  the importance of leadership for success in your business.


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May 17th, 2012

Internet Entrepreneurship – My 10 Top Tips To Keep You On Track


Internet Entrepreneurship – It’s An Exciting Journey

Internet EntrepreneurshipThe journey to Internet entrepreneurship is very rewarding, challenging too and I’ll be the first to admit that I sometimes find it difficult to keep on top of everything, so I have to be disciplined and I’ve had to develop habits.

We all tend to procrastinate (even if we think we don’t) and if you can successfully have your own daily routine that becomes habitual, you’ll achieve much more and remaining focused will become easier.

I work from home and have a family to look after and in addition we care for my elderly invalid mum Andy. Mustn’t forget our border collie Ben too. Life is hectic and this can often mean that I have a thousand things on my mind  and when I’m working, I can almost guarantee that someone will want me for something.

I’ve learnt how best I can really crack on and focus and I hope my tips will help you too.

The absolute key is to develop habits for your daily routines and when your daily tasks become habits, you will find them all a whole lot easier to do. Might take a month of hard slog to get into those habits, and make no mistake, you’ll resist, but once you do develop habits for these daily actions, you’ll be raring to go, motivated and productive!

1. Internet Entrepreneurship – Start With Enough Sleep 

Sorry for stating the obvious but you have to get enough sleep in order to cope with the demands on your own journey to Internet entrepreneurship. It’s essential and without enough sleep, you’ll really struggle. I know from my own experiences only too well what an impact lack of sleep has. During the first eighteen months in my own business, I was working late several nights of the week (largely due to my family and caring duties by day) very often until 1 or 2 am then getting up at 7am. Not a good idea in the long run. Take it from me. Only you know how much sleep you need so just make sure you get it.

2. Internet Entrepreneurship – Exercise

Start your day with some exercise. Honestly, this will wake you right up and make you much more alert. Your energy levels get such a boost from exercise and you’ll be able to think better, feel better and you’ll get loads more done as a result. Try it, it works. I take Ben every morning for his walk up on the Canal Banks near my home (here, take a look) and it’s the best start to my day for sure. Wouldn’t miss it for anything!

3. Internet Entrepreneurship – You Need Energy

Take food and drink into your office with you. If I’m hungry or thirsty, I can’t concentrate properly then my focus is gone. Worse if I get low blood sugar and feel weak and shaky (know the feeling?). Then nothing gets done. Take enough to keep you going while you intend to work. Don’t keep flitting in and out of your office to the kitchen, that just wastes time and allows you more time to procrastinate! Not good for productivity!

4. Internet Entrepreneurship – ‘Do Not Disturb’ 

It’s really frustrating when you can’t work in peace and quiet so make sure your family and friends know that they mustn’t disturb you when you’re working. Great if you have an office, just shut the door and keep it shut. Tell them it’s important not to disturb you. After all, they stand to benefit when you really get to grips and master Internet entrepreneurship.

5. Internet Entrepreneurship – Switch off all gadgets and distractions

Don’t idle away time by flicking through emails, chatting on Skype or browsing the social networks. Turn off your phone (or at least put it on silent), switch your Skype profile to away (busy tends to be ignored!) and close Facebook and Twitter. Those of us who say we can multitask will quickly find ourselves coming undone when it comes to these. You just have to be disciplined about this.

6. Internet Entrepreneurship – Clear your work area

It’s very simple really, you’ll get a lot more done if you aren’t working in a huge mess. Tidy up at night, ready for the next day and keep it that way. This helps you to stay organised. Remember, if you work in a muddle, your thoughts are going to be muddled too. I try and file all my papers away so I’ve got space to work and this ultimately helps me to think clearly.

7. Internet Entrepreneurship – Organise your work and prioritise

Allocate blocks of time to do specific tasks. Maybe you want to do your income producing activities first each day while you are fresh. That’s how I operate. Stop here for a moment and just ask yourself if you really know what your income producing activities are. The things you do that will advance your business and bring in customers. Then set a specific time aside for this and once they are done, you’ll feel great. You’ll feel like you achieved something. Also set aside time for emails and all the other daily tasks associated with running a business. You can catch up with your social media once the priorities are out of the way.

8. Internet Entrepreneurship – I keep lists 

I don’t know how I’d cope without my lists. I have lists for my work, my family life, shopping, you name it, there’s a list for it. Because I commit everything to a list, nothing is forgotten so I work more efficiently (you’d be surprised at how much more you can get done this way) and what’s brilliant is that you can sleep at night because you can tell your brain you don’t have to worry about forgetting something. It’s just a psychological thing, once it’s on a list your brain can switch off and think about other important stuff or just wind down if it’s bedtime. It works, try it.

9. Internet Entrepreneurship – Personal development

It’s really important to commit to personal development each day, even it it’s only thirty minutes. Make sure you schedule some training in. There’s so much to learn in the world of Internet entrepreneurship and unless you are consistently keeping abreast of what’s happening or the latest developments etc you’ll never keep up with it. If you aren’t learning on a regular basis you are stagnating and that isn’t going to be good for your business in the long run.

10. Internet Entrepreneurship – Mindset training

Mega important, this one. If you want to be successful in your business, you MUST have the right mindset to go with it. Successful people tend to think in similar ways. I really advise you to go and start reading some books or listen to audios, maybe watch videos on YouTube. I’m reading the book ‘Think & Grow Rich’ by Napoleon Hill and it gives you the formula that successful business leaders have used over centuries. It will help you to think differently for sure.

So that’s it! A lot of these may seem surprisingly obvious, but I promise you, from personal experience on my own journey to Internet entrepreneurship, these daily actions have made all the difference to me. Realistically, the more you can apply as you get started, the better and the easier they will all become.

If you’d like to know more about the Internet business I run from home, just click here. It’s called PRO U and it’s an entrepreneurial mentorship programme where I’m being taught and mentored by the top earners of the company in Internet marketing, business and mindset skills. You can register for a FREE Internet Lifestyle Webinar hosted by the Founder Jay Kubassek. I met Jay recently at the PRO U Peak Mastermind event in Costa Rica in April 2012, click here to see more about the event and to get tips from Jay.

I have posted the video of Jay and I at the event below:

Jay explains how this is the best time to start your own business on the Internet due to the 4 trends affecting society (under-employment, massive shift in online purchasing, government debt and retirement of the baby boomers(those born between 1946 – 1964), causing what’s known as a Mega Trend). This is now and it’s affecting us all – this is why Internet entrepreneurship is the way to go!.

Best of luck! Lindsey 

May 14th, 2012

Internet Entrepreneurship – Tips To Keep You Positive And Motivated


Internet Entrepreneurship – Are You On Your Own Journey?

Internet Entrepreneurship

Tap Into The Power Of Positive Thinking

Then a positive and motivated attitude is going to be essential to your success.

Are you a cup half empty or a cup half full person? Do you see the best or worst in a situation? Are you a pessimist or an optimist?

Have a think about it for a minute. Be honest with yourself. Do positive thoughts dominate your mind or do those negative ones creep in all too often? You might need to work on developing a mindset shift to a more positive one and my tips might help you do just that. Did you know that we have the power to influence our subconscious mind? Did you also know that our thoughts govern our actions?  So knowing that, you've got to do everything in your power to keep yourself positive and this will help to position you for success.

I've got some tips to keep you going when the going gets tough. And it will at times. We none of us get something for nothing and if you are serious about stepping into the ranks of Internet entrepreneurship, then you're going to have to work hard. So let's start by getting to work on the way you feel. You need to feel good and stay feeling good no matter what.

Sleep – This one's a no-brainer. We all need a certain amount of sleep and if you aren't getting enough, how are you going to cope and if you can't cope, guess what? You won't cope, then you'll feel hopeless and your business will suffer. Before you know it, it'll drag you down.  It's a downward spiral so don't get into that one.

Exercise – Vital for so many reasons. It energises us and provides us with a natural high. It also keeps us fit, helping us to stay healthy. Start your day with whatever exercise you like to do. I go for a long brisk walk with my border collie on the Canal Banks near my home in Devon, England early each morning (you can take a look here if you like). This really wakes me up and makes me feel good.

Food & Drink – Make sure you eat good nutritional food to keep you alert and full of energy. Drink lots of water (or drinks with water) to keep you hydrated. I find that if I get hungry or thirsty, I start feeling weak and shaky and this not only affects my mood but my productivity too.

Are You Grateful? – Do you wake up each day and feel grateful?  Are you grateful for your life? Your family (if you have one), friends, or others that play a supportive role?  Your health, their health, your happiness, their happiness, your home, having a roof over your head, where you live in the world?  Do you live outside a war zone? Do you have clean air to breathe, food to eat, water to drink, warmth and a comfortable bed?

Internet Entrepreneur

A Positive Attitude Is Powerful

Could you come u

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p with a list of 100 things you might be grateful for? Recall these on a daily basis and you will find that as each day goes by (that's the power of tapping into your subconscious) you will find more things to be grateful for and once you can develop deep feelings of gratitude, you'll realise how lucky  you are and this will help to keep you happier and more positive and motivated.

Help Others – Do you help other people? Would you say you were an unselfish person? Go on be honest with yourself.  If you do help other people, you'll know how good it feels to help someone less fortunate. Let's face it, we can all find others less fortunate than ourselves no matter what our circumstances are.  There's something very fulfilling from helping someone else.  Try it if you don't believe me. You'll be glad you did and it might just spur you on to making it a regular thing.  One thing is for sure, it'll help to keep you happier and more positive and motivated.

A favourite saying from a former colleague of mine (and I try and live by this)……….”Do Something For Somebody Today But Do It In The Knowledge There Is No Way They Can Ever Repay You”……John Jackson.

Voluntary Work – Do you help out in a local organisation in some way? Maybe you help in your community.  Do you train a team, help in a charity shop or just help an elderly person? It's good to do something that you expect nothing in return for.  Maybe you think you are too busy to do any of this but it's always the busiest people that can find the time to help someone out when needed. You'll find that if you do find time to volunteer for something or fetch some shopping for an elderly neighbour, you'll feel happier and more positive and motivated as a result. Again, try it if you don't believe me. You'd be amazed at how good you feel when you know you've just made someone's day.

Vital For Internet entrepreneurship – Visualise Your Goals Daily

Daily Visualisation Of Your Goals  – Spend time each day visualising your goals.  Know exactly what you want to achieve in the short and long term and keep them fresh in your thoughts. Say them out aloud and picture them in your mind. This is a great way to harness the power of your subconscious especially if you tell it what you are working towards. You'll be surprised at the information that will pop into your head to help you solve a problem or find ways to run your business as you journey towards Internet entrepreneurship.

I was lucky in finding a company called  PRO U around 18 months ago. You can take a look at my own journey towards Internet entrepreneurship here if you like. They're the number one online business mentorship company for individuals aspiring to become online entrepreneurs. Jay Kubassek, the Founder (meet him here) and the other top earning leaders of the company are teaching and mentoring me in everything I need to know about Internet marketing, business systems and mindset skills needed to be successful including how to be positive and motivated.

Want To See For Yourself?

Jay does FREE Live Webinars each week so why not click on the link here and register to take a closer look.

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May 1st, 2012

Internet Entrepreneurship – Meeting PRO U’s Founder Jay Kubassek Was A Game Changer


Meeting Up With The Big Guns!

Here’s a video of Jay and I at the event, take a look if you like……

Internet Entrepreneurship Gets Turbo Boost From Jay. 

I was privileged to attend the PRO U PEAK Mastermind Retreat held in Costa Rica from 12th to 15th April 2012. My colleague, Anita Patel from Brisbane had invited me to go and it was an offer far too good to refuse. We were going to be masterminding with some of the top leaders in the industry including PRO U Founder, Jay Kubassek no less, mega superstar in direct sales. Nobody more successful than Jay in the industry.  This was seriously going to be a game changer for sure. Click here to view a previous post about the event.

Jay’s company – PRO U – is the premier online business mentorship company for individuals aspiring to become online entrepreneurs and has since become the number one incubator for most of the successful online entrepreneurs today. A variety of world-renowned experts, best-selling authors, gurus, business and thought leaders deliver mentorship to thousands of members in over 200 countries.  What was really awesome was that most of them were in Costa Rica with us at the PEAK Mastermind.

Internet Entrepreneurship – Getting Advice From The Leaders Makes A Huge Difference

During the mastermind sessions Jay had some great advice which made perfect sense to me. I know it’s going to have a positive impact in everything I do which is why I want to share it with you.

Jay said we need to attach a mental zipwire to our goals and focus on them. Let me explain ……..

Internet Entrepreneurship – An Afternoon Spent In The Costa Rican Forest Helped Change My Mindset

A group of around thirty of us went out in the Costa Rican forest zipwiring one afternoon, and, come to mention it, that was where I started to have a mindset shift.

Just imagine if you can, being up in the canopy of the forest, seeing a terrifying ravine ahead of you which you’re about to traverse with nothing more than a clip or two on a thin metal wire anything up to 40 metres above the forest floor between you and certain death if you were to fall.  Just a helmet on for safety, no safety nets. Nothing.

When standing on those wire mesh platforms high up in the tree tops waiting for your turn, you realise you have no choice but to place your trust in the Costa Rican guides that hook you up to the zipwire.  They’re confident, they do this every day. They’re not terrified (not like me – I was shaking like a jelly). They know the zipwire is securely fastened to the trees on the other side of the ravine.

However, how better to sum up our goals in what we do in our businesses? Jay Kubassek, during a presentation the following day, likened the zipwire to succeeding in our businesses.

Internet Entrepreneurship – Jay Says We Need To Have Crystal Clear Goals To Be Successful

Jay says we need to have crystal clear goals in our minds, set a mental zipwire to them and focus our thoughts and energies on achieving them. Simple as that. Without clear goals, how can we know where we are heading or what we want to achieve?

He says we wouldn’t get on a plane or a zipwire if they didn’t have destinations so it’s the same in our businesses. We have to have that mental zipwire firmly attached to our goals.

Jay went on to say that we need to face our fears and limitations head on and overcome them.  Trying to solve problems using logical, rational thinking isn’t always the best option as it’s our powerful subconscious mind that will work out what we need to do and invariably will come up with the solutions. We need to face our fears just the same in both our businesses and zipwiring. Just like taking a leap of faith.

Internet Entrepreneurship – Attach A Mental Zipwire To Our Goals

Jay says if our mental zipwires are attached to our goals very clearly in our minds and we focus on them daily, our subconscious will help us find a way of getting there.

Think about it for a minute……….Think back to a time when you were trying to remember something and it just wouldn’t come to you – then the next day the answer pops into your head and you have what is called an ‘AHA’ moment. Well that’s the power of your subconscious mind at work and our subconscious brain in much larger than our conscious one (something like eight or nine times the size). When we have a problem to solve, we need to think about the problem or talk about it and our subconscious will delve down deep and usually find the answer. Go ahead and try it if you don’t believe me. I use this technique all the time now thanks to Jay.

P.S: Why not go and meet Jay yourself and find out more.   Click here to go to Jay’s FREE webinar where he reveals his three secret tips to success online. 

March 14th, 2012

5 Advantages Of Home Business Opportunities For Mothers And Professional Women


Home Business Opportunities For Mothers And Professional Women

How Am I Supposed To Fit It All In?

If you’re a mother, have a job and are partially responsible for the finances in your home, chances are you’ll be pulled in a variety of directions. Women are capable of juggling many demands, but whatever you’re juggling, it only takes adding one extra ball to throw everything out of whack.

You might be able to handle the job, the children, and the bills most of the time, but what happens when you add to that an ill family member you need to care for, a plummeting economy that forces you out of your job, or a sick child that desperately needs you (typically on the same day a project is due at work)? Get one too many balls in the air and they’ll all come crashing down around you.

Home business opportunities for mothers and professional women offer some wonderful advantages that allow you to keep your professional skills honed while better accommodating the demands of your family.

  • Flexibility: There is no denying how empowering a flexible schedule can be to a mother. Business opportunities for mothers and professional women that allow you to work from home, set your own schedules, and work around the other demands in your life not only allow you to become more productive but also ease pressure you might feel trying to cram everything into a scheduled work shift.
  • Eased guilt: Tired of feeling guilty about saying no to your children when they want you to spend extra time with them? Do you dread the tears you know will well up in your childs eyes when you can’t be there for something important? Home business opportunities for mothers and professional women create the possibility of a guilt-free work zone. You can start saying yes to your kids more often.
  • Better work-life balance: Stay at home mums are sometimes frustrated at not being able to maintain their professional skills. Professional working women are sometimes frustrated at being away from home so much. Home business opportunities for mothers and professional women offer the best of both worlds, allowing you to create a work-life balance that really works.
  • Cost savings: How much money do you spend on your professional wardrobe? Your commute? That morning latte? Daycare? Those costs can all be diminished or erased completely when you work from home.
  • Job contentment: Often, we take jobs because we have to in order to help make ends meet. There is such a wide variety of home business opportunities for mothers and professional women, however, that you can find something that pays the bills and fulfills you.

    I was one of those professional women juggling several balls in the air as a mum and at times, it was crazy and I’d be running around like a headless chicken trying to be in several places at the same time keeping everyone happy – with my boss at the top of list of priorities. It was just nuts – that’s the best way I can describe it.

    Home Business Opportunities For Mothers And Professional Women

    It's Great To Have It All

    Fortunately, I was made redundant late in 2010 from a corporate job which forced me to take stock and re-evaluate my life. This led me to finding a community of expert internet marketers and online business professionals and mentors who got me up and running in my own online business from home and it’s completely changed my life. Gone is all that ridiculous juggling and putting my boss before my family.

    Pro U is probably the worlds number one online education platform and entrepreneurial mentoring program and offers members live training in online marketing, business, mindset and leadership skills with all the tools, resources, coaching and support needed for entrepreneurial success.
    You can learn at your own pace, meet likeminded individuals and above all, live your life as you please while you run your own business from home. To me, this is the most brilliant home business opportunity for mothers and professional women.

    Want to know more? If you do, you can always check out this free webinar? Just click here to organise a time that suits you.

    If my post was helpful, I’d love you to share it with your friends.

  • February 11th, 2012

    Internet Entrepreneurship Boosted By Social Media Marketing


    Internet Entrepreneurship Needs Social Media Marketing

    Internet EntrepreneurshipWhy?

    It’s an inescapable fact that social media is becoming increasingly more integrated into our lives on both a personal and business level, and for those entering the ranks of Internet entrepreneurship, it’s a really important element to include in your marketing.  Having ventured  onto my own journey of Internet entrepreneurship, I have developed a much deeper understanding of how important social media marketing is – and how powerful it is too. What I’ve learnt, I’d like to share with you.

    Your customers and future customers are using social media and it’s a great way to engage with them. In addition to maintaining an online presence with your website, you need to be visible with a social presence also.  It’s not enough just to have a website anymore and by using social media marketing, you will reach a lot more people and faster.  Have you heard the phrase, going viral? Well that’s exactly what social media marketing can do for you and it means that your messages spread very quickly. And that’s what we all want for our businesses right? To reach ever increasing numbers of customers that are going to want what we have to offer.

    Internet Entrepreneurship Is An Exciting Journey

    The worldwide recession is forcing us to add value to our businesses, so if you embrace social media marketing, the benefits will help to keep you trading in the future. Get your social media marketing right and you’ll be able to keep the costs of your marketing down.

    If you’re on a limited marketing budget, social media marketing is the most cost effective way to reach customers with information about your products, product news, sales, deals and more and you’ll find that if you devote your time (or an employee’s time), even on a part time basis, to setting up and running your social media marketing, you’ll have the ability to reach millions of potential customers that otherwise may never hear about you.

    If you use some of the most popular social media marketing methods including blogging, you’ll have a very powerful program that will raise awareness in your brand which in turn, brings credibility for your company.

    Internet Entrepreneurship – Connect Directly To Your Customers

    Internet EntrepreneurshipSocial media marketing will help build customer relations and if your consumers can easily share frustrations with products or customer service directly with you and get feedback, they will feel more confident in your brand and have a better connection to it.

    Likewise, if consumers feel you value their feedback and you implement their suggestions, for example, what to name a product or a perception of a product, they are far more likely to remain loyal to your brand and act as ambassadors on your behalf.

    Social media can also generate high traffic to your business and in turn, increase sales which increases your ROI – your return on investment.

    It’s become an invaluable and necessary set of tools to add to your tool-kit and given the many ways we access the Internet including mobile phones and other devices in addition to computers, social media is set to continue the upward growth trend.

    We may as well face it, it’s here to stay and we have to move with the times and best of all, it’s FREE.

    Global Internet users top the 2 billion mark of which almost 300 million are in North America, 800 million in Asia, 450 million in Europe, 70 million in Africa, 200 million in Latin America & the Caribbean and 20 million in Australia and New Zealand.

    Business owners are starting to wake up to the fact that they need to actively engage in social media marketing but many are unsure how to go about it.

    There are over 30,000 social media sites but this number is increasing by 300 each month and where do you start? Where do you focus your time and energy to get a return on your investment? It can seem like a minefield.

    Whatever industry you’re in, you can create useful information in the form of blogs, articles and videos to share that others will find value in and learn from. You don’t blatantly sell your products or services in social media. Your valuable content that is informative, educational and entertaining, enables consumers to get to know and trust you first. It then leads them from your social media sites to your website and that’s when you do your sales pitch. That’s how social media marketing works.

    Internet Entrepreneurship – You Can Be Sure Of A Vast Audience

    The three top giants that have become household names that I would recommend are Facebook, YouTube and Twitter.

    Facebook has over 700 million active users and these people are logging in for an average of half an hour each day so you need to get your messages in front of them. This represents a massive marketing opportunity so you’ll need a Facebook Page.

    Another giant is YouTube, the second largest Search Engine to Google and owned by Google, streaming over 2 billion videos each day. Every minute, twenty-four hours of new video footage is uploaded and the average person spends fifteen minutes a day on YouTube viewing content, representing another massive marketing opportunity.

    Twitter has been around for over five years amounting to over 10 billion tweets sent which equates to around 50 million tweets each day and this number is rising rapidly. It’s the place to find out what’s happening in the world. It provides instant updates on almost any topic.

    If you implement some of these strategies on your journey towards Internet entrepreneurship, you’ll be heading in the right direction for sure.

    For the very best education in Internet entrepreneurship, I would suggest you register for a FREE Webinar hosted by my mentor and friend, Jay Kubassek of PRO U. Click here to register.  You can also read about my own journey to Internet entrepreneurship by clicking here and here. (Check out the great advice Jay gave me)!

    February 9th, 2012

    Six Main Goals For Success For Running A Top Home Based Business On The Internet


    If you want to be successful running a top home based business on the Internet, here’s a blue-print to keep you on track.

    Create a list of the following six topics and write three bullet points for each. They need to be things that are relevant to you and be sure to read this list until the contents become etched into your memory. Keep telling yourself that these are your goals and the more you go over these in your mind, the easier they will be to achieve.

    Remember something very important……your thoughts influence your actions and your actions influence what you achieve.

    Personal Development: Have a think about who you want to become. Do you know what your mission and purpose are? When you can get clear on these two vital factors, implementing them will be easy. Maybe you get a deep sense of satisfaction from helping others and that is your driving force. If this is your mission and purpose, then you most likely will go to great lengths to achieve this.

    Do you want to become a world class Internet Marketer and Online Business Entrepreneur and an expert in your field? You might want to help others achieve success so they can experience the kind of freedom that running a successful business provides. The kind of freedom that you enjoy. Maybe you aspire to being a positive and dynamic person who inspires others.

    Material: What things do you want to have? Maybe you don’t have your own home but would like to get one or perhaps you have one but need a bigger one as your family grows. Do you have dreams of moving to the country or by a beach? You may want to be able to afford a new car, travel the world and go to some of those exotic places in your dreams and stay in lovely hotels.

    Financial: How are you going to finance the material things? Have a think about how much you need to earn each month for the next six months. Then you could increase it to cover the following six months. What would you like your nett worth to be in twelve months? How much would you like to earn over the next few months as you build your business? Maybe some of these would go on your list.

    Business: What would you like to accomplish? Have a think about what leadership level you might want to reach in your company. Maybe you are in Network Marketing or Direct Marketing and you want to grow a team. Think about how many people you want to attract to your business. Maybe you want to generate 100 leads a month or find an assistant so you can leverage your time. Maybe you want to outsource certain elements of your business so you can focus on the parts you are good at.

    Experiences: What do you want to be able to look back on later on in life? What dreams and aspirations do you want to accomplish? Do you want to be a great parent, making a difference in the lives of your family or do you want to travel the world? Maybe you have a burning ambition to walk in the foothills of the Himalayas or make a difference to people who are starving.

    Physical: If you keep yourself in good physical shape, you stand the best chance of keeping your mind in good shape. In order to achieve this you will have to do whatever it takes to keep yourself physically fit. Would you like inner peace, calm and unwavering focus? Maybe you want twelve hours of productive energy each day with super laser-like focus on your goals. Do you want to be supercharged? To be able to do this you need to have plenty of physical exercise to keep you in great shape.

    If you become aware on a daily basis of what your goals are when setting up your top home based business on the Internet, you are far more likely to reach them. I wish you all the best of luck on your journey to success and if you’ve found this blog post useful, I’d love you to share it with your friends.

    January 19th, 2012

    Top Tips For Blogging Success For A Work At Home Mum In An Online Marketing Business


    If You’re A Work At Home Mum Like I Am – I Hope My Blogging Tips Will Help You

    If you’re a work at home mum running an online marketing business, you need to understand the importance of blogging. Anyone can write a blog, but not just anyone can write a blog that will be pulling in the viewers and gaining you those much needed hits and ultimately leading to sales.  It’s a crucial element to running a successful business. So, what can be done? Let me share with you a few hints which will help bring your blogging alive and kickstart your online presence.

    If You’re A Work At Home Mum – Be Interesting

    Now, for some this might seem to be a no-brainer, but you’d be surprised and like I’m sure you all do, I too read countless blogs and some of them don’t really inspire me.

    Sometimes we get caught up in trying to post as many blogs as possible and then we lose that crucial spark. A boring blog post is a wasted blog post, but creating something fresh, new and informative is the perfect opportunity to attract much-needed traffic to your site. Think about what you’d like to read yourself and you can’t go far wrong.

    It’s all about reputation, and the only way you can achieve status as an expert in your field is to demonstrate that. Create first-rate content offering solutions, ideas and more and your readers will be hooked and engaged, exactly what you need.

    If You’re A Work At Home Mum – Be Regular

    I would suggest the ideal situation is to post on the same day (or days) each week, preferably at the same time. If you’re setting yourself into a timetable to write the posts then more than likely your readers will come to expect them and if they know some new exciting content is on its way on a Tuesday at 10 am, then perhaps they’ll head over to your site to check around that time, or they’ll open their RSS Feeds at some point too.

    If you’re still a fledgling site then you’ll be wanting to post as much as possible, but don’t flood your readers. There’s a fine line here, you don’t want to be posting endless dreary content but then at the same time if your posts are sporadic and half-hearted then you risk alienating readers too. It’s up to you to establish what’s appropriate, but just strike up a rhythm, and see what works best for you and your viewers. Every other day is a great place to start.

    If You’re A Work At Home Mum – Be Savvy

    I cannot emphasise enough just how crucial keywords are to your articles and posts. A few minutes of efficient, useful keyword research can plug you into the massive traffic arriving through search engines, and furthermore, it’s not just limited to your new posts.

    Think about it, if you’re using appropriate keywords in all your posts, then there’s a real likelihood that a casual browser on Google, Yahoo, Bing or any of the other search engines might just stumble across your article. If they like it, then maybe they’ll hit that crucial subscribe button. After all, what’s the harm in trying? A small amount of effort can reap huge rewards over a long period of time if you get this right.

    If You’re A Work At Home Mum – Be Vocal

    Nobody wants their blog to just be one in a sea of other blogs, so you need to make yours stand out from the crowd. High quality articles goes some way, but it’s up to you to use your Facebook page, your Twitter account, YouTube and other social media to really get yourself heard. If you can make interesting comments on other peoples’ content too then again it will raise your profile. I’m not talking about you hijacking a post with blatant spam linking to your own page. Be a real person, make some insightful comment and perhaps somebody will have the presence to click on you and have a look around.

    Like it or loathe it, online you’re always presenting yourself, and there’s no reason why you shouldn’t harness this power to your own advantage as a business.

    If You’re A Work At Home Mum – So What Now?

    Blogging, as we know, is a perfect way to demonstrate your talents in your field, so persevere with it. If you’re a work at home mum running your own online marketing business then it’s crucial you understand the importance of getting your blogging right and hopefully, these tips will help you on your way. Remember these tips each time you’re writing and you’ll start seeing results in no time. I wish you success.